We turn growing pains into growing gains.

As your business grows, a compelling stand out brand is not a nice-to-have. It’s a must-have.

Business growth is a double-edged sword. As you forge teams, outpace the competition for market share, and wrestle to define your uniqueness, the spotlight intensifies. Your brand isn't just a backdrop anymore; it's centre stage and is intrinsically tied to your reputation (whether you like it, or not).

We’ll take you from bland to brand.

Part in-house, part agency, Mayd take growing businesses from bland to brand. Working with those that don’t have internal marketing muscle or big brand agency budgets, we’ll work with you to determine what to do, before we do it.

Our Brand Packages

Mini Mayd

For growing businesses generating less than $500,000 in revenue, with one major competitor, and in business 5+ years.

Mayd It

For growing businesses generating between $500,000-$10M, with a few competitors, and in business 5+ years.

Tailor Mayd

For any sized business with unique needs and circumstances, what want a tailor made brand solution.

  • Mini Mayd

  • Mayd It

  • Tailor Mayd

“Mayd’s brand strategy has been a total game changer for my business.”

ALI AL-ANBUKY
Director | Discover IP

GAIN STRATEGIC CLARITY AND DIRECTION

LEARN HOW TO CREATE A REMARKABLE BRAND

USE YOUR BRAND TO ATTRACT TOP TALENT

BOOST YOUR BRAND’S IMPACT ON PROFITABILITY

How it Works

  • There will be pre-planning that needs to take place in the weeks before the Summit. A workbook, customer and stakeholder questionnaires, and research prompts will be provided so that it’s simple to complete the task. You will also have a 1 hour x 1:1 session with your Brand Strategist to talk through your goals and challenges for the Summit.

  • The Summit will be held on the Sunshine Coast to ignite and inspire thinking, and to reduce the daily interruptions and pressures of being in the office.

  • The 2.5 days will be facilitated by Mandy Hall, experienced Brand Strategist and MD of Mayd, who will be mentoring you through the entire process. Mandy has worked for some of Australia’s most infamous brands such as Compare the Market and Virgin Australia.

  • Throughout the course of the Summit there will be presentations and discussions with guest CEOs and industry professionals sharing their views and tips on how to use your brand to grow equity and multiply business value, as well as how to overcome internal challenges when it comes to getting momentum with brand positioning.

  • After the 2.5 days, you’ll leave with the bones of your brand strategy and implementation plan for the next financial (or relevant) year. In the two weeks following the Summit, our team will review and finesse based on our expertise in developing brands that drive financial returns.

  • There is a shopping list of options to gain help in bringing your brand to life based on your new positioning. From branding and copywriting, to campaign development. The choice is yours.

Why join our Strategy Summit?

  • As we look down the barrel of a recession, a strong brand has a better chance of faring any kind of weather conditions, as they forge connections that transcend transactions.

  • It’s a crowded marketplace. Brands need to capture attention and create memories that come to mind in buying situations. If your brand is forgettable, you’ll never win no matter how good your products or services are.

  • Employees are more likely to feel motivated and committed when they feel apart of something bigger than themselves. Strong employee brands don’t wing it. They use their brand to shape the culture into what they believe, and the promises they make.

Facilitated by Mandy Hall

Mandy has built some of Australia's most infamous brands, SMEs and startups, to propel business growth, enhance customer experiences and build long-term brand affinity. Having started her career in Brand at Virgin Blue (now Virgin Australia), and climbing the marketing ladder among other notable brands like Michael Hill Jeweller International, APN News and Media, Queensland Government, Retail Food Group and Compare the Market (where she was responsible for two talking Russian meerkats considered as loveable as the infamous m&m characters in just 4 years of existence), Mandy knows a thing or two about how to use your brand to rally hearts, minds and wallets.

FOLLOW MANDY ON LINKEDIN

“The end result surpassed our highest expectations.”

JACEK GAJEWSKI
Director
Little Locals Early Learning Centre

Summit Strategy Shapers

  • Mandy Hall

    Mentor + Facilitator
    Brand Strategist & MD of Mayd

  • Gareth O'Neill

    Head of Brand Guidance, Kantar Research
    Gareth will be sharing current market challenges and how to maximise the impact of your brand.

  • Global Brand Founder

    COMING SOON

  • Renowned Chief Executive Officer

    COMING SOON

The October Summit is being held on the Sunshine Coast

And we’re taking a maximum of 10 businesses.

On the blog